Decorative Paint Market Set For Astounding Growth

According to a recent research report by RNCOS, Indian Paint Industry Forecast to 2015, Indias decorative paint market is anticipated to post remarkable growth in the coming years. The market is thus anticipated to grow at a CAGR of more than 15% during FY 2012-2015, riding on the back of real-estate boom and infrastructural development coupled with increase in income levels.

The decorative paint segment is classified into emulsions, enamels, distempers, cement paints and others, which include wood finishes, primers, putties, etc and holds around three-fourth share of the total paint sold in India. This ratio is sharply in contradiction with the trend in developed countries. However, demand for decorative paints is seasonal with bulk of sales taking place during the festival seasons from September-December, while sales remain slack during the monsoon months from June-August.

Under the decorative paint segment, emulsion and enamels hold major share in market, and are mainly popular in Tier-I and -II cities. Distempers, on the contrary, are majorly used in Tier-III and rural part of the country. As per our analysis, emulsions market is expected to post a massive growth in the coming years.

Further, our report spread in around 70 pages also reveals growth trends along with the recent movements in the market pertinent for any investment decision. A snapshot of the identified key players including Asian Paints Ltd, Berger Paints India Ltd. is also provided to enlighten clients towards deciphering a clear knowledge of the industry. Overall, our report presents a complete picture of every aspect of the paint industry in India that will facilitate intending clients towards devising tactful investment devices accordingly.

For FREE SAMPLE of this report visit:

Some of our Related Reports are:

– Indian Housing Sector Analysis ()
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– US Cement Industry Analysis ()
– Saudi Arabia Housing Sector Outlook ()
– China Housing Sector Outlook 2013 ()

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About RNCOS

RNCOS specializes in Industry intelligence and creative solutions for contemporary business segments. Our professionals analyze the industry and its various components, with a comprehensive study of the changing market behavior. Our accuracy and data precision proves beneficial in terms of pricing and time management that assist the intending consultants in meeting their objectives in a cost-effective and timely manner.

Posted on Category: Marketing.

European Photovoltaic Market Is Benefited From The Earthquake

For the photovoltaic industry, the subsidy policies in Italy and Germany are uncertain. Practitioners look on the market. Recently, influenced by the earthquake, Japanese government may have the new budget to support the northeastern area. One billion watt of the solar energy system will be installed. All the practitioners watch closely this news. Besides, the unclear disaster makes the electrovalence in Europe increase, and the developing space of solar energy will be improved. One billion of the solar energy system will be installed in Japan, but the details are not certain.

Apart from the Japanese market, the Italian market also may gain the subsidy. Practitioners maintain that the wait-and-see attitude makes the demand low. Lacking of the new subsidy, the return to investment can not be estimated. Many banks begin to reduce the loan fund, because they worry that the rate may lower than expected. The capital, which is used to install the systems, is frozen because of banks’ attitude. The fund will be unfrozen when the new policies come out. Besides, no matter how much subsidy is reduced, the mature supply chain of solar energy industry in Asia is able to make up for the losses, as long as the cap is not set.

Germany is a dramatic market. The government in Germany is very alert. Influenced by the disaster, they quickly stopped seven unclear power plants which have been established for more than thirty years. The government also increases the subsidy of renewable energy, especially for the wind energy. Moreover, the infrastructures of the solar energy are also focused. However, the poll in Germany has been influenced by the unclear disaster. The anti-unclear Greens had won. Angele Merkel points out that the renewable energy may be a certain way to keep the regime. The new policies of the solar energy in this July will stand in the breach. Recently, the price of traditional electricity also increases, so the cost of solar energy and traditional way becomes closer. The related integrated circuit is .

Posted on Category: Marketing.

Selection Of Viral Advertising And Marketing Errors

Failing to realize how you can make a marketing piece “viral”. Usually men and women create what they call a viral marketing piece when it is nothing additional than a brochure and an advertisement. It’s way too self serving. It has no possibility of creating buzz. Even though there is no guaranteed formula for creating a viral marketing piece, there are many things you are able to do to increase its effectiveness and its viral nature.

Experience has shown that the incentive need to be related to your product or service. If you’re a law firm, don’t supply a chance to win a Corvette or an iPod. Too numerous unqualified people will sign up and waste your time following up with them. Instead if you’re a law firm specializing in Intellectual Property, provide a free of charge e-book on “How you’ll be able to improve the value of your company with patents and trademarks.”

Failing to successfully promote their viral campaigns. Since we’ve heard of some success stories where no promotion was required, it really is uncomplicated to fall into the trap that yours too will probably be 1 of those. I’m not sure what the statistics are but the vast majority of viral marketing requires promotion to make them successful.

Failing to send out anything less than a blockbuster success. Whilst it would be nice to repeat viral advertising successes like Blair Witch, Hotmail, Purple Cow or ICQ those are rare occurrences. Just because your idea falls a bit short of phenomenal doesn’t mean it isn’t worth performing. Let’s say you shoot for exponential viral results and only obtain a moderate success, it really is still a success. The reality you got free visitors to come to your web page is terrific.

Focusing on a single viral piece rather than a viral method. One thing I’ve noticed in my enterprise career is that we tend to adopt the John Wayne syndrome, go huge or go home. We give it One try and if it fails we go residence. I don’t know of profitable business folks or prosperous marketing campaigns that take that approach.

Not recognizing it’s distinct from word-of-mouth marketing. I fell in love with word-of-mouth marketing early in my consulting career. After 10 years of consulting I analyzed each project I’d worked on, every single client I’d worked for and wrote down the source. To my shock, 95% of all of them came from word-of-mouth. The excellent news was it was cheap (free). The bad news it was unpredictable and couldn’t be controlled on-demand like I needed.

Sick of all the hype and deception? Cannot seem to get going with your Business online? Visit my site and get all the content you will need to start and run a winning online business.

Consumer right protection in an open market economy

Globalization has an important effect on regional economies, societies and cultures. This is done by integrating a global network of societies, cultures and trade. The term is associated with economic globalization. There has been a positive effect on the development of third world nations.

India, China has emerged as global powers in terms of consumer market and cheap labor. This has resulted in improved opportunity for jobs that is pouring in from USA, Europe, etc. The integration of consumer market world wide has resulted in aggressive marketing. Several large corporations are doing business in USA.

There are several types of consumer protection laws to protect the interest of the consumers. This ensures quality control of product being sold in US market. The governments on several occasions promote competition to some extent. This indirectly has resulted in consumer protection too.

This is because presence of one single company for a particular product will result in monopoly business. If the product is a necessity then the consumers will be left with no space to bargain.

A consumer is a person who has purchased a good or a service with the intention of using it. A person who has purchased for the purpose of resale can’t be called a consumer. He can be retailer, distributor, agent, etc but not a consumer under any circumstance.

Here in USA both the federal and state governments take care of consumer related matters. There are several types of laws taking care of consumer related affairs, they are: 1) Fair Credit Reporting Act (federal law) 2) Fair Debt Collection Practices Act (USA Statute) 3) Truth in Lending Act (federal law) 4) Fair Credit Billing Act (federal law) 5) Gramm-Leach-Bliley Act or Financial Services Modernization Act of 1999

There are several other acts that are in the process of drafting and many other that will come up in the future. The federal level consumer protection is enforced by Federal Trade Commission and Department of Justice.

There are several consumer protection groups and together lobbying groups which influence legislation. There are several groups and forums which educate consumers and provide them with tips in case of consumer right violation.

In terms of consumer protection law California has the most stringent protection laws. This is due to the presence of several influence groups that are active in this state -Consumer Federation of America, Utility Consumers Action Network, etc.

In case your consumer rights have been violated contact a . There are several good consumer lawyers who you can find from online legal directories or simply from internet. You can also get a lawyer or an attorney from consumer forums too.

If you are looking for a New York based reputed lawyer, please visit New York Attorney Directory to get the required information.

Posted on Category: Marketing.

Aerial Advertising Best Option for All Business Sizes

The size of a business is measured by these factors; the market share, the level of sales turnover and the number of employees. Both small and large businesses play an important role in the economy of any country. For any size and kind of business, advertising is one of the most important tactics because this is the only mode of communication between the vendor and the consumer. Whether you are a small business owner or a part of large business, aerial advertising provides you the most effective and inexpensive mode of marketing.

The growing need of a contemporary, unique and modern approach of advertising has brought aerial advertising in to the limelight recently. A few years ago airplane banners were mostly used for conveying personal messages but now the business industry has recognized its importance. Seventy five percent of the airplane ads are now used for the business marketing campaigns while twenty five percent for the personal messages, this figure was the reverse a few years ago.

Airplane banner advertising is perfectly the ideal approach for a small organization that wants their marketing campaign to be focused on a specific market. Surely these organizations cannot afford the costly TV commercial or newspaper ads. If you are a small business owner and want a quick turnover, all you have to do is hire a professional aerial advertising company. They will design the banner for you, identify the most suitable market with the most consumers and then fly your banner over that market.

Aerial advertising is equally profitable for the larger organizations and business. These days aerial advertising companies fly their planes over all the major markets of the country.

Aerial Advertising has the edge as the company pays only one time for the banner. They can use the same banner anytime in the future or anywhere else they want to launch the ad campaign. Moreover, they can launch the same campaign from coast to coast at the same time or hit the specified areas one by one according to their business requirements. If these businesses are already running an ad campaign on traditional media i.e. TV, newspaper etc. the same theme can be depicted in your aerial advertising campaign.

Luckily the cost of airplane advertising is inexpensive while its impact on the audience is very high. This fact has made it one of the top choices for marketing. The cost is estimated to be approximately 50 cents per thousand prospects while each viewer on average gets a 17 seconds read time. Surveys have reveled that nearly 90% of the people remember the airplane with the banner after 30 minutes it had passed while nearly 80% remembered the product or service being advertised.

The advertising company bears all the overheads of this process so you dont have to worry about the logistics or production of your ads. Aerial advertising is slowly but surely becoming a top choice for the small as well as large businesses due to its cost-effectiveness, high recall value, more responses and lesser overheads.

Advice On Choosing The Best Web Hosting Company

Advice On Choosing The Best Web Hosting Company >

Is web hosting absolutely necessary to have a website? Well, yes it is. Without web hosting, you would have to provide your own server to house all the files and this could be very expensive. It is because of this that more and more people are using web hosting companies that they find online.

What you need to understand is that not every web hosting company you see online will give you the same service. Some hosting companies charge more for what they offer while other companies give hosting away for free. Just keep in mind that you get what you pay for. Below is some sound advice on choosing the best web hosting company, so make sure you follow along.

Advice On Choosing The Best Web Hosting Company

What Is Their Downtime – Does the web hosting company that you are thinking about using have a high uptime, or are they down quite a bit. The reason you need to use a web hosting company that has a high uptime is because the more downtime they have, the more your site won’t be seen. Just know that every web hosting company is different and their downtimes will vary, but the majority of the larger companies will have an almost perfect uptime. One last thing, there is no such thing as a perfect 100% uptime, so don’t bother looking for it.

How Much Do You Pay – The price that you pay is a huge factor for most people, so make sure you are not paying too much. Most hosting companies offer a discount if you pay for a full year in advance, but just know that it is not necessary to get started. One of the best web hosts out there is GreenGeeks.com. This is a hosting company that has a 99.9% uptime, they have accounts starting at $4.99, and they run their servers solely from wind power. So, as you can see from the servers over at GreenGeeks.com, they obviously are leaps and bounds ahead of their competition.

Do You Get Access To The CPanel – The only reason I bring this piece of advice up is because some companies don’t give you access to their CPanel. If you don’t get any access to the CPanel then just know that they probably don’t own the server and are just selling you space on their account. It is because of this that I strongly urge people to avoid free hosting accounts and just pay the small fee each month. It might cost you a little bit, but in the end it will be well worth it.

This is just some advice I have for you, but always remember that doing your own research is the best advice you can get. Trust me, you are the one using the web host, so make sure they fit your every need.

Posted on Category: Business.